The Green Effie Award: Call for entries now open

In the advertising business, an Effie is the equivalent of an Academy Award. Started in 1968, the award goes to “client and agency teams who tackled a marketplace challenge with a big idea and knew exactly how to communicate their message to their customer.”

Now there’s an award green marketers can aspire to: The Green Effie is for eco-related marketing communications that were run in the U.S. between September 1, 2006 and November 30, 2007.

The deadline for entries is February 15, 2008.

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